plonk's posterous

The trials and tribulations of creating a wine label

Filed undersocial media

This is the story of the trials and tribulations of starting a wine business/wine label. From the creation of a company to dealing with the ins and outs of governmental bureaucracy, my goal with this blog is to share the birth of a wine brand.

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Michael Wilson's profile »

Social Media and Wine

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So, as I now enter what is more or less the 3rd month of the launch of my wine label 'plonk' I've realized that I'm really enjoying writing about the progression of the wine. My question is, can Social Media alone create a nationally recognized wine brand? I would love some feedback or ideas about this.